PAP

“Pap – Premio Abril de Publicidade” is one of the biggest awards given to advertising agencies in Brazil. There were about 200 unique videos rendered. I came up with a way of procedurally generating the background animations using after effects expressions.

Art Direction made by Kiko Farkas for Abril. Projection Visuals made by Bijari, with the direction of Geandre. Animations made by Henrique Périgo, Pablo Medeiros and Carol Mentlik