.CLIENT .adidas/Dick’s Sporting Goods
.ROLE .Webgl / Graphics Programming
.DATE .2022
To promote the new adidas Predator boot, we developed an XR experience that would showcase the incredible new features. In order to demonstrate the level of craftsmanship and detail that went into every stitch of the product, we created high fidelity 3D sizzle reels for every feature. Each environment was designed to capture the essence of the extended brand campaign.
The experience was designed to be scalable to support future product launches from adidas in DSG stores.
I worked on the Webgl app, more specifically setting up the scene layout, shoe materials, lights and animation.